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Luxe jewellery brand LYNA London offers glamorous yet affordable pieces from just £18. Their best-selling sterling silver Serenity Rings in white and pink, £35, proved to be so popular that customers can now buy a necklace to match, with a wide variety of colours available.
In other news, LYNA London celebrates a highly successful first year of business including social media growth. LYNA London made its official debut on July 31, 2021, and now, the family-owned jewellery business is steadily marching towards its second successful year in business.
The company, which was founded by two sisters with a passion for fine and contemporary jewellery, is based in London but now offers its stellar selection to women around the world. All shoppers need to do is visit the LYNA London website and browse the exceptional selection of stunning jewellery, place their order, and receive their new accessories shipped directly to their doorstep.
The sisters behind LYNA London have a long-held passion for creating jewellery and were thrilled to have the opportunity to finally launch their own business. LYNA London has been created with an emphasis on providing a large collection of high-quality jewellery at great prices.
"We aim to bring on-trend jewellery that will look delicate, simplistic, and classy at the same time," said the owners of LYNA London. LYNA London effortlessly offers a unique variety of jewellery pieces that integrate precious silver, gold, stainless steel, freshwater pearls, and other materials. Bright pops of colours are implemented by way of beautiful gemstones to offer elegant yet trendy fashion pieces for everyone.
The company has quickly amassed an impressive social media following that includes well over 100,000 Instagram followers. Turning to TikTok, LYNA London has gone viral. In a matter of months, LYNA London grew from 2,000 to 230,000 TikTok followers. The company has integrated TikTok Shop to allow followers to easily purchase items seen in videos. According to the founders, their best TikTok traction has come via live streams. In these live videos, LYNA London shares new and exciting jewellery pieces with their followers, and followers can choose to purchase directly from the video.
Moving forward, the founders at LYNA London are looking to inspire other businesses. Some of their tips for success include going live frequently to engage and interact with followers. "People get to see who is behind your business and how much work you put into your items," said the team at LYNA London. Going live also gives consumers confidence in knowing who they are purchasing from. When shoppers see live videos, they feel more at ease making online purchases. Plus, online videos can be shared and increase overall visibility for a company.
As LYNA London moves towards its second year of operation, the company's team has plans for the future. Firstly, they are consistently following the latest trends and creating jaw-dropping trendy new pieces. Their inventory is constantly changing to include the most sought-after styles.
Secondly, LYNA London is looking to partner with other businesses in the future. Their team would like to partner with businesses for live streams in which they share their experiences in owning a small business. Through initiatives such as these, LYNA London aims to grow its fan base and collaborate with influencers to promote the LYNA shop.
Shoppers can visit LYNA London's website to browse new arrivals and best sellers, sign up for the LYNA rewards program, and learn how to be part of the company's affiliate program. The website can also be used for shoppers who'd like to find out their ring size or see more about what's going on at LYNA via the website's blog. LYNA London ships internationally across the UK, to the United States, and to Australia.
Full delivery information is available on the LYNA website. See more at https://lynalondon.com